Tales of the Cocktail Foundation
Tales of the Cocktail Foundation
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Tales of the Cocktail By Invitation Events
The best spirits brands from around the world will once again host exclusive events in venues around New Orleans for TOTC attendees to be inspired by the creativity of some of the world’s top beverage products.
A staple of the annual conference, By Invitation Events are a coveted Tales of the Cocktail tradition. These events allow brands to creatively host events outside of The Ritz-Carlton, New Orleans.
By Invitation Events often have an RSVP form that is shared on the TOTC2024 agenda as well as the brand’s social media. Get your RSVPs in early, as space is limited at many parties.
Buy tickets here: www.talesofthecocktail.org
Переглядів: 132

Відео

Not All Heroes Wear Capes: Navigating the Challenges of Parenthood in Hospitality
Переглядів 1352 місяці тому
Ever think about expanding your family, then stop yourself and say, “How the hell would I do that?” or “I’m not at the right place in my career?" Does the term “settling down” really mean you must put your dreams of opening a bar or your aspirations of becoming a brand ambassador on the back burner? Late nights, traveling the world, last-minute events... all of which create daunting obstacles i...
TOTCF 2024 Grant Proposal Process Q&A
Переглядів 2245 місяців тому
On January 17, 2024, the Tales of the Cocktail Foundation staff and Philanthropy and Development Committee members hosted a question-and-answer session about the 2024 grant process. Watch it here! The 2024 proposal period is now open through February 16, 2024. To submit your grant application, click here: talesofthecocktail.org/initiatives/philanthropy/ Tales of the Cocktail Foundation’s grant-...
Go Beyond the Bar® with Tales of the Cocktail Foundation
Переглядів 935 місяців тому
Beyond the Bar® is the physical and creative space for Tales of the Cocktail Foundation’s global community to explore themes beyond traditional spirits education. Created in 2018, Beyond the Bar provides a platform to address challenges and opportunities within the global drinks industry including mental and physical health, intersectionality, substance use, sexual harassment, diversity, equity...
Tales of the Cocktail Foundation's Cocktail Apprentice Program
Переглядів 1325 місяців тому
The Cocktail Apprentice Program (CAP) is an exclusive mentorship program for up-and-coming bartenders to learn alongside some of the biggest names in the business during the five days of Tales of the Cocktail. Since 2008, more than 500 apprentices have gained extensive experience working and managing large-scale, high-volume events while providing an invaluable service to Tales of the Cocktail ...
TOTC2023 Seminar: New World Whisky: The Category you Can't Afford to Ignore
Переглядів 746 місяців тому
About New World Whisky: The Category you Can't Afford to Ignore This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. What if you could take your guests on a global tour of whisky without leaving their barstool? It’s easy to fall back on the familiar comfort of Scotch or Bourbon, but when there are now over...
TOTC2023 Seminar: Thirst Trap: Mindful Drinking in the Sober-Curious Movement
Переглядів 436 місяців тому
About Thirst Trap: Mindful Drinking in the Sober-Curious Movement: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. The Non-Alc category was worth $8bn US less than 5 years ago. It brought in over $11bn US this past year. The category is forecasted to build by at least another third of that number in t...
TOTC2023 Seminar: A Mob of Mentors: Global "PechaKucha" Showcase
Переглядів 2096 місяців тому
About A Mob of Mentors: Global "PechaKucha" Showcase: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. This dynamic and high-energy session includes a select shortlist of 2022 Tales Spirited Award-highlighted Mentors in both international and US categories. Presenters will share their ideology & storie...
TOTC2023 Seminar: Spirits of the Trees: Acerum, Arrack, and Ogogoro
Переглядів 706 місяців тому
About Spirits of the Trees: Acerum, Arrack, and Ogogoro: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. The world is full of fermentable sugars, but most distilled spirits we encounter are made from only a handful of plants. Sure, we all love barley, grapes, and the rest of the usual suspects, but ha...
TOTC2023 Seminar: How to Get Featured in Top National Media
Переглядів 656 місяців тому
About How to Get Featured in Top National Media: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. While many bartenders and bar owners are comfortable generating coverage in spirits and cocktail trade media, many see national media as somehow unattainable. The purpose of this seminar is to shatter this...
TOTC 2023 Seminar: Sales of the Cocktail: How 'Premiumisation' is Driving a Cocktail Boom
Переглядів 747 місяців тому
About Sales of the Cocktail - How 'Premiumisation 'Drives the Cocktail Boom: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. In the last few decades, the amount of spirits consumed has barely changed, yet the money spent on spirits has almost doubled. People are spending more, and happily, they are sp...
TOTC2023 Seminar: Out of Many... One Rum: How Jamaica Rum is Taking on the World
Переглядів 697 місяців тому
About Out of Many... One Rum: How Jamaica Rum is Taking on the World: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. Historically, Barbados is considered the birthplace of rum, but the island of Jamaica gets the credit for refining the rum-making process and putting rum on the map globally. But not o...
TOTC2023 Seminar: Celebrating Our Legacy: Inspiration and Representation
Переглядів 457 місяців тому
About Celebrating Our Legacy: Inspiration and Representation This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. Join Tiffanie Barriere, Lucia Creed, Gregory Canillas, Johnny Caldwell, and Josh Davis in a conversation on how to uplift culture in multiple spaces. Our panel will cover the inspired stories a...
TOTC2023 Seminar: Queer Hospitality: Moving from the Safe Space to the Celebrated Space
Переглядів 388 місяців тому
About Queer Hospitality: Moving from the Safe Space to the Celebrated Space: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. Queer bars have a long history of being a safe haven for folks to gather, be in community, find love, friendship, and safe employment. However, in 2023, when 1 in 8 between the ...
TOTC2023 Seminar: Finding Your Balance: Work-Life Balance for People Who Love to Work
Переглядів 458 місяців тому
About Finding Your Balance: Work-Life Balance for People Who Love to Work: This seminar was featured during the 21st annual Tales of the Cocktail®, which took place, July 23-28, 2023, at the Ritz-Carlton, New Orleans. What does work-life balance really mean if you love what you do? Incorporating evidence-based psychological models and the lived experience of passionate and (undeniably busy) ind...
TOTC2023 Seminar: Down to Business: How to make No & Low Fly High
Переглядів 1108 місяців тому
TOTC2023 Seminar: Down to Business: How to make No & Low Fly High
TOTC2023 Seminar: Not All Heroes Wear Capes-Navigating the Challenges of Parenthood in Hospitality
Переглядів 529 місяців тому
TOTC2023 Seminar: Not All Heroes Wear Capes-Navigating the Challenges of Parenthood in Hospitality
Singapore x Tales
Переглядів 1,8 тис.9 місяців тому
Singapore x Tales
TOTC2023 Seminar: "Do you even like whisky?" The Barriers Holding Women Back in the Industry
Переглядів 649 місяців тому
TOTC2023 Seminar: "Do you even like whisky?" The Barriers Holding Women Back in the Industry
TOTC2023 Seminar: Africa is Now!
Переглядів 799 місяців тому
TOTC2023 Seminar: Africa is Now!
TOTC2023 Keynote Address: How Bartenders Build Your Brands
Переглядів 1349 місяців тому
TOTC2023 Keynote Address: How Bartenders Build Your Brands
Spirited Awards® 2023: Helen David Lifetime Achievement Award Recipient Desmond Payne MBE
Переглядів 5511 місяців тому
Spirited Awards® 2023: Helen David Lifetime Achievement Award Recipient Desmond Payne MBE
Spirited Awards® 2023: Tales Visionary Award Recipient Tiffanie Barriere Speech
Переглядів 11211 місяців тому
Spirited Awards® 2023: Tales Visionary Award Recipient Tiffanie Barriere Speech
Spirited Awards® 2023: International Award Winner Long Bar at Raffles Hotel Singapore
Переглядів 22611 місяців тому
Spirited Awards® 2023: International Award Winner Long Bar at Raffles Hotel Singapore
Spirited Awards® 2023: Timeless U.S. Award Winner Tiki-Ti
Переглядів 11611 місяців тому
Spirited Awards® 2023: Timeless U.S. Award Winner Tiki-Ti
Trailer - Not All Heroes Wear Capes: Navigating the Challenges of Parenthood in Hospitality
Переглядів 15411 місяців тому
Trailer - Not All Heroes Wear Capes: Navigating the Challenges of Parenthood in Hospitality
Singapore x Tales Presents Republic - Era in a Glass
Переглядів 705Рік тому
Singapore x Tales Presents Republic - Era in a Glass
Singapore x Tales Presents Republic - Georgette’s Tropical Fruits
Переглядів 277Рік тому
Singapore x Tales Presents Republic - Georgette’s Tropical Fruits
Singapore x Tales Presents No Sleep Club - Everyday Drinks Done Differently
Переглядів 215Рік тому
Singapore x Tales Presents No Sleep Club - Everyday Drinks Done Differently
Singapore x Tales Presents No Sleep Club - A Neighborhood Bar for the People
Переглядів 200Рік тому
Singapore x Tales Presents No Sleep Club - A Neighborhood Bar for the People

КОМЕНТАРІ

  • @lefterisortylidis4981
    @lefterisortylidis4981 Місяць тому

    Chris hannah is the best in the New Orleans

  • @hunterSharpton
    @hunterSharpton 3 місяці тому

    Almost made a drinking game based on how many times the guy looked at her chest. Found quickly that I’d be getting my stomach pumped if I stayed on track.

  • @jonathanmateer8661
    @jonathanmateer8661 5 місяців тому

    Thanks for posting this video! There was some incredible insight to be drawn from this!

  • @bryantdenison9151
    @bryantdenison9151 5 місяців тому

    28:25 Is a genuine response to all colors equal brown

  • @johnolmos8670
    @johnolmos8670 6 місяців тому

    I wish it was still possible to be a big deal as a bartender nowadays. Covid really took the wind out of the sails in the industry. At least in San Francisco

  • @beaubarksdale5361
    @beaubarksdale5361 6 місяців тому

    talk fuckin louder

  • @alestermoran
    @alestermoran 9 місяців тому

    wow that man is good at his theme

  • @andre-laurencechabot8323
    @andre-laurencechabot8323 9 місяців тому

    How can you clarify it without lime juice? 13:45

    • @golly181
      @golly181 6 місяців тому

      the lime juice is clarified separately, and added in the glass.

  • @TheAlejandroAlfonso
    @TheAlejandroAlfonso 10 місяців тому

    What a gauntlet!~The training is intense but when you get through that you are a savage. You have to be to get through it.

  • @roel5505
    @roel5505 10 місяців тому

    Great content. Horrible production quality.

  • @roel5505
    @roel5505 10 місяців тому

    gotta bump up that production quality. the poor audio is getting in the way of the great content

  • @John-up4wz
    @John-up4wz 11 місяців тому

    ❗ "Promo SM"

  • @TheAlejandroAlfonso
    @TheAlejandroAlfonso 11 місяців тому

    Fantastic Session. Thank you.

  • @abilliongazillion356
    @abilliongazillion356 Рік тому

    One can only imagine how much better this would have been with a different host.

  • @staciehaneline9533
    @staciehaneline9533 Рік тому

    The man who spoke first did a great job, but he went over time and felt very comfortable interjecting during the female speaker's time. He apologized for interrupting and she gracefully responded "No, it's fascinating!!" Just an observation. 😉

  • @lefterisortylidis7197
    @lefterisortylidis7197 Рік тому

    Chris hannah so simple so good real New ORleans spirit

  • @oliverm8560
    @oliverm8560 Рік тому

    Great lecture. Shame about the camera work.

  • @cooking3921
    @cooking3921 Рік тому

    1:15:22 How do you calculate break-even? To calculate the break-even point in units use the formula: Break-Even point (units) = Fixed Costs ÷ (Sales price per unit - Variable costs per unit)

  • @cooking3921
    @cooking3921 Рік тому

    42:19 - 19-21 % profit margen

  • @Daniel-xu6kd
    @Daniel-xu6kd Рік тому

    instruct them how to use a microphone.. was annoying to listen to

  • @thefartstarver35
    @thefartstarver35 Рік тому

    I want to run a bar, but I'm concerned about safety issues. Like what happens when you go to close up late at night, and there's people waiting outside to jump you and stuff like that? Also, what about cash transport...do I need to have a Brinks cash pickup service or something like that?

  • @sltleovyed820
    @sltleovyed820 Рік тому

    Incredible! I would love to see videos of some of the seminars Sasha himself gave.

  • @michellehansen5930
    @michellehansen5930 Рік тому

    After watching a slightly drawn out but somewhat interesting story on rum. The question still remains, Which rum; what cocktail; and why? I would really like to know which is the best rum for a mai tai and why? Mahalo

    • @johnolmos8670
      @johnolmos8670 Рік тому

      Some say it’s a 70/30 split of an aged Jamaican pot still rum and a VSOP Rhum Agricole. I do Appleton estate 12 rare cask and La Favorite VSOP. Again it should be a blend that you yourself like. At the end of the day it should have barrel aged and full body and funkiness to stand up to a mix. People also swear by Denizens Merchants reserve 8 but I find my own custom blend more flavorful. I think Cate wanted to create a more streamlined Mai Tai for Smugglers cove and that is why he commissioned Denizens

  • @RockyRMR
    @RockyRMR Рік тому

    CALL IT A CADARONI!!

  • @RockyRMR
    @RockyRMR Рік тому

    50:00 you do not need to use N2O. You can use CO2 just the same.

    • @gabrielstahl1131
      @gabrielstahl1131 Рік тому

      CO2 imparts it’s own flavor where Nitrogen doesn’t.

  • @audeleveau4917
    @audeleveau4917 Рік тому

    What a great and interesting video!

  • @expoundamus
    @expoundamus Рік тому

    Right

  • @cherylcharming
    @cherylcharming Рік тому

    This guy is cool.

  • @NikiaLemaire
    @NikiaLemaire Рік тому

    Great information!!!!

  • @MasterYourGlass
    @MasterYourGlass 2 роки тому

    Two fine gentlemen that have contributed Immensely to the Cocktail world. Robert through his iconic blog and Dale through his iconic services. It’s great to hear Dale’s story.

  • @MasterYourGlass
    @MasterYourGlass 2 роки тому

    Fun seminar and great info here.

  • @valentinowatkinson9717
    @valentinowatkinson9717 2 роки тому

    p̾r̾o̾m̾o̾s̾m̾ 🤪

  • @achangeling
    @achangeling 2 роки тому

    I counted 863 rights

  • @maattttt07
    @maattttt07 2 роки тому

    Checklist are lame!!! The employee should know what needs to be done for service( through training) checklist end up getting thrown aside anyway!!!!!!!!

  • @chrisrenaldo643
    @chrisrenaldo643 2 роки тому

    the "chicken or egg" timeline in terms of pre/post Spanish is fascinating. as a bartender who 'performs' both originals and covers (classics), it kind of mirrors the history and etymology of classic and neo-classic cocktails.

  • @MikeMoralesTequilaSensei
    @MikeMoralesTequilaSensei 2 роки тому

    Interesting that Beam Suntory was the sponsor. They are also the owners of Sauza tequila which makes their products with a diffuser. Luckily, El Tesoro de Don Felipe, their other line of tequila, does not.

  • @yukieaizawa3496
    @yukieaizawa3496 2 роки тому

    Its great video! Thank you for post and share . I appreciate very much for all professionalism, generosity.

  • @jumboshrimp5193
    @jumboshrimp5193 2 роки тому

    Its all fantastic til you awaken with your head feeling like a prison toilet, your girlfriend slept somewhere else and you can't find your f-ckin wallet.

  • @nigalv
    @nigalv 2 роки тому

    I have been a CAP for two years and it's been a wonderful experience in so many ways. It's applying what I learned in my journey afterwards is what I love the most

  • @richardwhite2730
    @richardwhite2730 2 роки тому

    This is good to see, this is almost exactly how I was trained in Sydney Australia back in the 1980,s. I did not think this standard of training existed any more.

  • @emilywheldon2567
    @emilywheldon2567 2 роки тому

    Love these insights, thank you team Bacardi!

  • @michaelupshurjr.5579
    @michaelupshurjr.5579 2 роки тому

    Anyone recommend sweet non-alcoholic liquors? Similar to Baileys, Kahlua, triple sec, ameretto, etc? I have tried the Lyre’s Amaretti which is AMAZING. Any other sweet liquor recommendations?

  • @AlRPelayo
    @AlRPelayo 2 роки тому

    What a pleasure to be part of this seminar with such a talented amigos! Hope you enjoy our celebration to Hispanic Heritage Month⚡️🎉

  • @victorlucaslindbloom2450
    @victorlucaslindbloom2450 2 роки тому

    Good education

  • @victorlucaslindbloom2450
    @victorlucaslindbloom2450 2 роки тому

    26:34, , It's like quoting a slur and expecting charm by context to tantamount the offense.

  • @SandeepSingh-fb4ex
    @SandeepSingh-fb4ex 2 роки тому

    Hiii guys. How do you take bar inventory

  • @petercortez1142
    @petercortez1142 2 роки тому

    I'm a bartender and am going to read his book!

  • @petercortez1142
    @petercortez1142 2 роки тому

    I ran across this series of bartender training. I found out very informative and rewarding.

  • @MasterYourGlass
    @MasterYourGlass 2 роки тому

    I enjoyed hosting and rewatching this seminar.